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If you're an emerging organization with the subsequent fantastic product, at times you need to have an angel on your side. A study by the University of New Hampshire's Center for Venture Analysis showed that "angel investors" - high-net-worth folks willing to invest in entrepreneurial businesses at an early stage - shelled out a lot more than $18 billion into early-stage businesses final year alone, compared to $304 million by venture capitalists. Discovering an angel investor, nevertheless, is not an straightforward job. Safer Smokes Inc. is one firm that understands the challenge of attracting the proper investors. This improvement-stage business is tapping the smoking cessation industry with a special tobacco-totally free, nicotine-totally free smoke called Bravo, which has the appearance of a conventional cigarette and burns like tobacco, but is really produced from lettuce fibers. "Bravo lets you smoke your way out of the tobacco habit progressively," mentioned Puzant C. Torigian, chief executive officer of Safer Smokes. For businesses like Safer Smokes, it may possibly be also soon to method large venture capital firms, however time to move beyond networking with household and buddies. Angel investors to the rescue. "The challenge for raising capital in today's marketplace is in harnessing the courage and vision of the angel to see by way of to the true investment opportunity," said Torigian. So how do organizations like Safer Smokes attract their angel? Most angel investors prefer companies that are likely to show positive money flow inside their first 18 months, so having these types of statistics about your marketplace can be an incentive.
 * Have a clear-cut target market place for your product or service. For instance, Safer Smokes is targeting the smoking cessation marketplace, which has sales approaching $10 billion per year, up from $6 billion just three years ago.
 * Match the enterprise program objectives to the angel's threat tolerance. Investors want to know the item or service will be special and nicely-cultivated. Safer Smokes has a patented remedy that business officials say will "impact the landscape of the well being care business." idea angels com